Free for builders · idea to first customers

Build somethingpeople pay for.

Don't spend months building something nobody asked for. Validate the idea in seven days, ship a first version with AI, and land your first ten customers. Free, step by step, picked for where you are.

Where are you?
Free. No card. One click to unsubscribe.
By Daniel Koren, founder of StartWise. I made the usual founder mistakes, so you can skip them.
Your build pathFree
  • Validate the ideaTen conversations and a go, pivot or stop decision
  • Ship a landing pageClaude Code, your own domain, a working waitlist
  • Build a demo without codeA calculator, tracker or clickable demo
  • Get your first 10 customersFounder-led sales, one conversation at a time
  • Automate the busyworkSo your week goes to building and selling
Start todayFree, step by step

StartWise is partnered with Ramp and GoTavi, and featured in Forbes, Business Insider and Yahoo Finance.

ForbesBusiness
Insider
yahoo!
finance
BENZINGAbarchart
Built for where you are

Where are youright now?

What changes

From building aloneto building what sells

Months building something nobody asked forProof people will pay, in seven days
Waiting on a developer or an agencyA live page and a working demo you built yourself
Hoping customers find youTen customers you found and closed, one by one
Not sure your idea is worth a week? Score it first.

StartWise's free Idea Validation Exam scores your idea from 0 to 100 in minutes. Then the AI Co-Founder, which knows your venture, helps with positioning, go-to-market, pricing and your traction story.

Real reviews

Don't take my word for it.Hear it from them.

Real people who worked with Daniel and StartWise, shared with permission. Tap a video to play it with sound.

Daniel Koren
A note from Daniel

When I took my first idea to a company in Israel, they quoted me about $30,000 for a product spec, a prototype, a deck and a plan. I learned the rest the hard way, mistakes included. Today you don't need that budget to start. Talk to customers first, ship small with AI, and let real users tell you what to build next.

Daniel KorenFounder, StartWise

Already have traction and ready to raise? Go to the Raise home. Just want AI to do your everyday work? Go to the AI home.

Questions

Is it really free?

Yes. Every guide in the path is free, and StartWise's Idea Validation Exam is free to take. Some steps use paid tools (like Claude Pro for Claude Code), and each guide says what it costs before you start.

Do I need to code?

No. Validation and customers need no code at all. The shipping steps use AI tools where you describe what you want in plain words.

How long does it take?

Validation takes seven days, about ten hours. A landing page takes an afternoon, a demo one to two hours, and your first ten customers four to eight weeks. Each guide shows the real time before you start.

What is StartWise?

The platform I built for founders: an AI co-founder, idea validation, and the tools to raise when you're ready. The 7-day trial is free.

Why do you want my email?

To send you your build path so you can come back to it. One click unsubscribes you, and I never sell your email.

Build somethingpeople pay for.

A real answer on your idea in seven days. Free.

Get my free build path